Importance of Ethics in Customer Dealings.

Signature Assignment of the knowledge gained in Industrial Organizational Psychology. The paper needs to be in APA format. Your Signature Assignment is a single-spaced six (6) PAGE page paper with citations and the list of References at the end in APA format. Make sure that your paper demonstrates that you understand and are capable of demonstrating your mastery of all of the course SLOs. Think of your paper from a Scholar-Practitioner point of viewas a kind of a how-to guide based on scholarly research that you would give to someone who wants to learn about the essential ingredients of successful customer relations. Given what you have learned as a Scholar about customer relations during your studying and researching the eight Module reading/video assignments and your participation in the Module Discussion Threads, your task as a Practitioner is to write a practical and very readable, single-spaced, how-to paper that would advise anyone in any organization how to develop successful customer relations and generate long-term customer loyalty. Your Signature Assignment should address what you have learned in modules 1-8: MODULE 1: FIRST KNOW YOURSELF MODULE 2: ESTABLISH A CUSTOMER-DRIVEN MINDSET MODULE 3: COMMUNICATE EFFECTIVELY WITH CUSTOMERS MODULE 4: OBSERVE CUSTOMER TELEPHONE ETIQUETTE MODULE 6: PROBLEM-SOLVE WITH UNHAPPY CUSTOMERS MODULE 7: GATHER CUSTOMER FEEDBACK MODULE 8: DEVELOP LONG-TERM CUSTOMER LOYALTY Writing Guidelines: Your Signature Assignment is an APA formatted SINGLE SPACED (6)page paper with in-text citations (title page and references page are not included in the 6 page requirement. Below are required references that must be used in the paper for each section. All other references added need to come from a reputable source. Required references below, at least 2 references from each model must be used within the paper : MODULE 1: FIRST KNOW YOURSELF 1. Markidan, Len (2016). The Five Best Customer Service Videos on the Internet. Retrieved from https://www.groovehq.com/support/best-customer-service-videos. 2. Polaczyk, Justyna (2017). Improving Emotional Intelligence: Why Its Important in Customer Service. Retrieved from: https://www.livechatinc.com/blog/improving-emotional-intelligence-customer-service/ 3. Ciotti, Gregory (2016). 15 Customer Service Skills that Every Employee Needs. Retrieved from: https://www.helpscout.net/blog/customer-service-skills/ MODULE 2: ESTABLISH A CUSTOMER-DRIVEN MINDSET Dahlke, Arnie (2017b. Develop A Customer-Driven Mindset. See Presentations Section: Dahlke_2017b_Develop_A_Customer-Driven_Mindset.pdf. Yonyx (2014) Importance of Ethics in Customer Dealings. Retrieved from: http://corp.yonyx.com/customer-service/importance-of-ethics-in-customer-dealings/ 3. Tumka (n.d.) Bad Customer Service Montage (Video): http://www.youtube.com/watch?v=bTbHwnxCGaI MODULE 3: COMMUNICATE EFFECTIVELY WITH CUSTOMERS Robinson, Lawrence, Segal, Jeanne, and Smith, Melinda (2015). Effective Communication. HelpGuide.org. Retrieved from: http://www.helpguide.org/articles/relationships/effective-communication.htm DeNoyer, Annette (2016). How to Communicate Effectively with Potential Customers. Retrieved from: https://www.insightly.com/blog/how-to-communicate-effectively-with-potential-customers/ MODULE 4: OBSERVE CUSTOMER TELEPHONE ETIQUETTE Rosa, Zachary (2015). Customer Service Skills: Telephone Communication Skills (Video). Retrieved from: https://www.youtube.com/watch?v=TS22zkqvZUQ Hawkins, Erica (2016). 7 Business Phone Etiquette Tips to Win Customer Loyalty. Retrieved from: https://www.callrail.com/blog/phone-ettiquette-tips/ Paiva, Tiago (2015). 10 Tips For Excellent Phone Support Etiquette. Retrieved from: https://www.desk.com/blog/10-tips-for-excellent-phone-support-etiquette MODULE 5: BUILD RELATIONSHIPS WITH CUSTOMERS Dahlke, Arnie (n.d.) Customer Relations At Gelsons and Johnny the Bagger. See Presentations Section: Dahlke_ND_Gelson\’s_&_Johnny_the_Bagger. Hassan, Waqar (2017). Be Authentic: 6 Key Tactics for Building Strong Customer Relationships. Retrieved from: https://www.business.com/articles/6-key-tactics-for-building-strong-customer-relationships/ Forbes (2013). Tips for Building Long-Term Client Relationships. ENTREPRENEURS 4/25/2013. Retrieved from: http://www.forbes.com/sites/thesba/2013/04/25/tips-for-building-long-term-client-relationships/ MODULE 6: PROBLEM-SOLVE WITH UNHAPPY CUSTOMERS Farrington, Jonathan (n.d.). 6 Rules in Dealing with Unhappy Customers. http://saleshq.monster.com/training/articles/2719-6-rules-in-dealing-with-unhappy-customers Scarborough, Mary Eule (2013). The 12 Best Tips for Dealing with Unhappy Customers.http://www.strategicmarketingadvisors.com/articles/tactics/the-12-best-tips-for-dealing-with-unhappy-customers/ Kjerulf, Alexander. (2014). Top 5 Reasons Why \’The Customer Is Always Right\’ Is Wrong. Huffington Post. Retrieved from: http://www.huffingtonpost.com/alexander-kjerulf/top-5-reasons-customer-service_b_5145636.html. Mainick, Jessica. (2015). How To Turn Your Most Unhappy Customers Into Brand Promoters. Retrieved from: https://www.groovehq.com/support/dealing-with-unhappy-customers MODULE 7: GATHER CUSTOMER FEEDBACK wikiHow (n.d.). How to Run a Focus Group. Retrieved from: http://www.wikihow.com/Run-a-Focus-Group Sinaian, Pouya (2014). What are Likert-Type Scale Responses, when to use them + lots of examples. Retrieved from: https://www.surveylegend.com/likert-type-scale-responses-examples-with-examples/ Dahlke, Arnie (N. D.). Collecting Customer Feedback Data. See Presentation Section: Dahlke_N_D_Collecting_Customer_Feedback_Data MODULE 8: DEVELOP LONG-TERM CUSTOMER LOYALTY Sanchez, Eduardo & Dahlke, Arnie (N. D.). Lessons Learned from Trader Joe\’s. See Presentations Section: Sanchez__Dahlke_ND_Lessons_Learned_from_Trader_Joe\’s.pdf Solomon, Micah (2013). Building Customer Loyalty the Hard (And Only) Way. Retrieved from: http://www.forbes.com/sites/groupthink/2013/07/22/building-customer-loyalty-the-hard-and-only-way/ Daum, Kevin J. (2014). 7 Great Ways to Build Customer Loyalty. Retrieved from: http://www.inc.com/kevin-daum/7-great-ways-to-build-customer-loyalty.html